- In October, Kenny Dalglish is recruited as a non-executive director by the London-based Eye Group, which is buying up the rights to various sports in anticipation for an explosion in media and internet demand for coverage. Dalglish's role with the company will be to help secure rights to different sporting events as an instantly-recognisable personality, but his contacts within the field in which he has made his name could prove invaluable. The Eye Group recently staged squash's British Open Championships, which received television coverage for the first time in 12 years, and also has the rights to the Horse of the Year Show. Dalglish and his associates are aiming to redevelop and re-package sports, such as motorsport, basketball, snooker and some football - they already handle a lucrative contract for Premiership coverage in the Gulf States - to give them a glitzier profile and greater accessibility.
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